Broker Check

Our Qualifications


Series 7 - General Securities Registered Representative Exam

 Series 65 - Uniform Investment Adviser Law Examination

 Series 63 - Uniform Securities Agent State Law Exam

 Series 6 - Investment Company Products/Variable Life Contracts Representative Exam



Property and Casualty Insurance

 Life Insurance

 Health Insurance

 Variable Products (annuities)

 Long Term Care

For over 3 decades, I have had the privilege of getting to make thousands of friends in just the Lansing area. I now have clients (friends) across Michigan, Arizona, Florida and Virginia. When I was in the media business for 25 years, I was blessed with consistent top ratings on morning radio as "Michaels in the Morning." I also ran 2 businesses, Creations Recording Studio and Rich Michaels Productions which cemented my relationships working for clients and gave me a firm business acumen. In 1989, I began one of my many loves and that was the study of the markets and how they function. That love transitioned into a passion and growing practice in 2013 with  Voya Financial Advisors, Inc..

I relish honesty and directness in both my personal and business life. My duty, financially, is to do what is best for you based on your given situation. I don't mince words. Sometimes, I am put in the position of gently telling folks financial realities they don't want to face, however, I believe every American has the brains and talents to alter their paths and work towards building wealth! I attempt to provide, if needed, a little discipline and my goal is to guide you to make better decisions with your monies. I will use my extensive life experience, business ownership background, experience from years of working with business owners and my professional knowledge in financial planning to help you pursue your goals.